Top 10 AI SEO Mistakes to Avoid

Avoid the pitfalls that stop AI engines from citing your brand—and fast-track your visibility in AI answers.

AI SEO is precise. Small errors can remove you from AI-generated responses entirely. Use this checklist to spot and fix the most common blockers.

The Mistakes

  1. No Organization/LocalBusiness schema.
  2. Thin, non-conversational content.
  3. Missing FAQs and answer blocks.
  4. Inconsistent NAP across platforms.
  5. Slow, script-heavy pages.
  6. Orphan pages without internal links.
  7. No authorship or credibility signals.
  8. Ignoring "People Also Ask" style questions.
  9. No analytics for AI mentions/citations.
  10. Over-optimising keywords; under-optimising entities.

Quick Fixes

  • Add JSON-LD for Organization, FAQ, and key services.
  • Restructure posts with question-led H2/H3s.
  • Improve LCP/CLS with lighter scripts and images.
  • Publish a "Who we are / Authors" page and link it sitewide.

Long-Term Wins

Build topic clusters, maintain a living FAQ library, and keep your brand data consistent across directories. This compounds authority with both humans and AI crawlers.

Fix the Blockers. Unlock AI Visibility.

We'll audit and repair the issues stopping AI engines from choosing your brand.

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