From Invisible to #1: AI SEO + Website Rebuild

How we rebuilt ClientName and dominated AI search (Google SGE, ChatGPT, Gemini, TikTok Search) in 90 days.

+211% Organic +34 Booked Surveys Chat Close 14%
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Andrew

"The Tailored Tree rebuilt our site and we hit #1 for our key AI queries in weeks. The leads are the best we've had."

Founder , Andrew

About the Client

  • Industry: Home Services (Removals)
  • Location: Kent, UK
  • Goal: Rank #1 on AI search + increase booked surveys
  • Starting point: Slow site, thin content, no AI presence
Client logo
01

Week 1

Audit, analytics, speed baseline, strategy.

02

Weeks 2–3

Rebuild theme, information architecture, schema.

03

Weeks 4–6

Content clusters, internal links, chatbot training.

04

Weeks 7–12

CRO, dashboards, iterate; AI search wins compound.

+211%
Organic Clicks (60 days)
+34
Booked Surveys (mo)
1.4x
Conversion Rate
14%
Chat Close Rate
Topic Clusters

Built service/topic hubs for intent coverage

Schema & FAQs

Rich results + AI extractable answers

Performance

Theme hygiene, CWV fixes, lazy media

AI Chatbot

Lead capture, qualification, bookings

CRO

Forms, CTAs, testimonials, trust UX

Analytics

Dashboards for rankings, leads, revenue